![]() ![]() Tectoy has sold 8 million Master System variants and 3 million Mega Drive variants. ![]() Tectoy continues to produce "plug and play" dedicated consoles modelled after the Master System and Genesis to this day, which continue to rival more modern systems by Microsoft, Nintendo and Sony in popularity. At one point, Tectoy held an 80% market share of video games in Brazil. Tectoy is credited with the continued success of Sega consoles in Brazil far past their lifetimes worldwide. While successful at times, the company has also undergone debt restructuring in 2000 and actions to consolidate its two public stock offerings into one. ![]() Over its history, Tectoy has diversified to include more electronic products, such as DVD and Blu-ray players and the Zeebo console. Other products developed by Tectoy include educational toys such as the Pense Bem, karaoke machines, and original Master System and Mega Drive games released exclusively in Brazil, such as Férias Frustradas do Pica-Pau and Portuguese translations and alternate versions of video games. Tectoy would later bring the Master System and Mega Drive to the region, as well as Sega's later video game consoles and the Sega Meganet service. Soon after its founding, Tectoy completed a licensing agreement with Sega allowing it to market a laser gun game based on the Japanese anime Zillion, which sold more units in Brazil than in Japan. The company stock is traded on the Bovespa. The company was founded by Daniel Dazcal, Leo Kryss, and Abe Kryss in 1987 because Dazcal saw an opportunity to develop a market for electronic toys and video games, product categories that competitors did not sell in Brazil at the time. ![]() It is best known for producing, publishing, and distributing Sega consoles and video games in Brazil. Tec Toy S.A., trading as Tectoy since late 2007, is a Brazilian toy and electronics company headquartered in São Paulo. Master System, Mega Drive, Game Gear, Saturn, Dreamcast, Zeebo ![]()
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